The Global Infrared Hair Dryer Market size is predicted to reach $510 million by 2030, growing at a CAGR of 5.7% during the forecast period 2024-2030 according to the latest market research report published by IndustryARC. The increasing emphasis on personal grooming and styling and the innovative features of infrared hair dryers are fueling the growth of the Infrared Hair Dryer Market during the forecast period, finds IndustryARC in its recent report, titled “Infrared Hair Dryer Market Size, Share & Trends Analysis Report- By Technology (Near-Infrared and Far-Infrared), By Material (Ceramic, Tourmaline, and Others), By Temperature Setting- (3 Temperature Setting, 6 Temperature Setting and Others), By Application (Personal Use and Professional), By Distribution Channels – (Hypermarkets/Supermarkets, Specialty Stores, Online Sales Channels and Others), By Geography – Global Opportunity Analysis & Industry Forecast, 2024-2030’’
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Asia-Pacific to Register Highest Growth:
During the forecast period of 2024-2030, the Asia-Pacific region is expected to exhibit the highest compound annual growth rate (CAGR) of 6.1% in the global Infrared Hair Dryer market. This growth is attributed to the rise in disposable income, increasing awareness about haircare, and the growing need for premium grooming products. These factors contribute to the growth of the Infrared Hair Dryer Market share in the Asia-Pacific region.
Infrared Hair Dryer Market2024-2030: Scope of the Report
| Report Metric | Details |
| Base Year Considered | 2023 |
| Forecast Period | 2024-2030 |
| CAGR | 5.7% |
| Market Size in 2030 | $510 million |
| Segments Covered | Technology, Material, Temperature Setting, Application, Distribution Channels and Region |
| Geographies Covered | North America (U.S., Canada and Mexico), Europe (Germany, France, UK, Italy, Spain, Netherlands, Denmark and Rest of Europe), Asia-Pacific (China, Japan, South Korea, India, Australia and Rest of Asia-Pacific), South America (Brazil, Argentina, Chile, Colombia and Rest of South America), Rest of the World (Middle East and Africa). |
| Key Market Players |
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Infrared Hair Dryer Market Report – Key Takeaways:
Far Infrared Segment to Register Highest Growth
As per the Infrared Hair Dryer Market forecast, the far infrared is estimated to grow at the fastest CAGR of 6.2% during the forecast period in terms of technology. Studies show that far-infrared heat improves scalp health by stimulating circulation, resulting in stronger, thicker hair. Infrared heat can penetrate deeper into the hair shaft, heating the hair evenly and safely from the inside out without causing any damage to the hair.
Online Segment to Grow the Fastest
As per the Infrared Hair Dryer Market analysis, the online segment is projected to exhibit the highest growth during the forecast period in terms of distribution channel. According to a report by the Global Cosmetic Industry, online sales of beauty and hair grooming products in the US rose by 16% in 2021, totaling US$88.7 billion, US$25.9 billion of which took place online, representing a 27% year-over-year rise.
Growing Emphasis on Personal Grooming and Styling to Boost the Market Size
The rapidly growing millennial and Gen Z population, increasing urban migration and growing women’s employment is contributing to an increased spending on grooming and styling products. The premium segment is becoming increasingly popular with urban and young people who are willing to spend more on products that deliver results without harming the hair. Thus, the growing emphasis on personal grooming and styling drives the Infrared Hair Dryer market.
Cost to Hamper Market Growth
The price of infrared hair dryers poses a notable challenge in the market. While these dryers offer advanced technology and numerous benefits, they often come at a premium cost compared to conventional models. This higher price point can be a deterrent for budget-conscious consumers, impacting the adoption rate.
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Key Opportunity Analysis:
Investment in R&D for Innovative Technologies
R&D efforts can lead to the development of cutting-edge technologies in infrared heating, making hair dryers more efficient, safer, and capable of offering additional benefits, such as smart connectivity and more. The integration of features like scalp health monitoring, customizable heat settings, or such can cater to consumers’ increasing focus on hair and scalp wellness. A patent application by Dyson Technology Limited reveals a new design for a hair dryer that uses infrared sensors to measure the temperature of the hair and adjust the airflow accordingly. The patent also describes a feature that allows the user to select different modes for different hair types, such as curly, straight, or wavy. Thus, investment in R&D provides an opportunity for manufacturers to stay ahead in the ever-evolving infrared hair dryer market, meeting the dynamic needs and preferences of consumers.
Influencer and Celebrity Collaboration
Partnering with beauty influencers and celebrities presents a compelling opportunity in the infrared hair dryer market. According to a survey by Influenster, a product discovery and review platform, 86% of respondents said they have purchased a beauty product after seeing it on TikTok, and 35% said they have purchased a hair product after seeing it on the platform. Collaborating with these influential figures to showcase the benefits of infrared hair dryers in hair care routines and tutorials can significantly boost brand visibility and consumer trust. The persuasive reach and authenticity of these influencers can facilitate a deeper connection with the target audience, driving interest and driving sales in the competitive beauty and haircare market.
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The Report also Covers the Following Areas:
Infrared Hair Dryer Market Size and Forecast
Infrared Hair Dryer Market Trends
Infrared Hair Dryer Market Analysis by Technology
Infrared Hair Dryer Market2024-2030: Key Highlights
CAGR of the market during the forecast period 2024-2030
Value Chain analysis of key stake holders
Detailed analysis of market drivers and opportunities during the forecast period
Infrared Hair Dryer Market size estimation and forecast
Analysis and predictions on end users’ behavior and upcoming trends
Competitive landscape and Vendor market analysis including offerings, developments, and financials
Comprehensive analysis of challenges and constraints in the Infrared Hair Dryer Market
Covid and Ukrainian Crisis Impact:
The COVID-19 pandemic resulted in a shift towards at-home hair care routines, leading to an increased demand for hair styling tools like hair dryers. According to an article published in May 2020 in the Economic Times, the sales of grooming products online have increased. As per the article, India based Paytm Mall reported a 50% surge in sales of grooming products like hair dryers in April 2020.
The ongoing conflict between Ukraine and Russia could indirectly impact the infrared hair dryer market. Supply chain disruptions, changing consumer preferences, and economic instability in the region may influence production costs, availability, and demand for infrared hair dryers.
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List of Key Market Players in Infrared Hair Dryer Market:
The key companies profiled in the Infrared Hair Dryer Market Report are listed below:
Related Reports:
Hair Dryer Market – The Hair Dryer Market size is projected to grow at a CAGR of 6.0% during the forecast period from 2023 to 2030. The growth of this market is mainly attributed to the need for efficient and versatile hair styling tools, the rise in disposable income and urbanization in developing economies.
Hair Care Equipment Market – The Hair Care Equipment Market size is projected to grow at a CAGR of 7.0% during the forecast period from 2023 to 2030, owing to the rising demand of fashion and hair styling and the growing demand for male hair care products.
Professional Hair Care Market – The Professional Hair Care Market size is growing at a CAGR of 3.5% during the forecast period from 2023 to 2030 owing to hair damage due to increasing pollution, demand for hair care products that treat variety of conditions and rising awareness on grooming.
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