Categories: Press Release

The MICHELIN Guide arrives in Atlanta

 

Atlantaphotos.com

 

  • Atlanta becomes ninth MICHELIN Guide destination in North America
  • MICHELIN Guide inspectors are already in the field, finding culinary gems

 

ATLANTA, July 11, 2023 — The MICHELIN Guide has landed in the Peach State, as Michelin and Atlanta Convention & Visitors Bureau (ACVB) today unveiled the Michelin Guide Atlanta.

Food and travel enthusiasts have a lot to explore in Atlanta: the heart of the South. It’s a culturally diverse city, which makes for a vibrant culinary scene. Atlanta boasts everything from fine dining experiences to creative takes on Southern staples to local favorites.

The first MICHELIN Guide Atlanta selection will be revealed in the fall, and it will feature world-class restaurants in the metro Atlanta area.

The famously anonymous MICHELIN Guide inspectors award the iconic MICHELIN Stars – one, two or three – to unparalleled cuisine. The Guide is also renowned for its Bib Gourmand selection, highlighting restaurants that offer great quality food at good prices. The MICHELIN Green Star is given to restaurants that are leaders in sustainable gastronomy. Recommended restaurants and special professional awards are also highlighted by the inspectors.

“We want to recognize that Atlanta is a culinary powerhouse, with a long list of styles and flavors for foodies to enjoy. One might immediately associate the city with Southern cuisine, and rightfully so, but there is much depth here that should not go overlooked,” said Gwendal Poullennec, International Director of the MICHELIN Guides. “Atlanta is brimming with innovation and talent, which is evident in the dining scene, according to our anonymous inspectors.”

The MICHELIN Guide’s famously anonymous inspectors are already in the field, making dining reservations secretively and paying for all their meals to ensure they are treated the same as any other customer.

“Atlanta’s culinary scene is rich in diversity and constantly evolving but has long been one of the most underappreciated assets in our city,” said William Pate, president and CEO of ACVB. “We are proud of the recognition the MICHELIN Guide will bring to our destination as it highlights our local chefs and cuisine.”

The MICHELIN Guide is constantly observing the evolution of culinary destinations around the world. Michelin works with Destination Marketing Organizations, or tourism boards, to promote the travel industry in the respective locations; however, the MICHELIN Guide selections process remains completely independent. While selections remain fully independently determined by anonymous inspectors, the MICHELIN Guide is working with ACVB on marketing and promotion activities only.

The 2023 Atlanta restaurant selection will join the MICHELIN Guide selection of hotels later this year and will feature the most unique and exciting places to stay in Atlanta and around the world. The selection features over 6,000 hotels in more than 130 countries, with options for all budgets. Each hotel has been chosen by MICHELIN Guide experts for its extraordinary style, service, and personality — and each can be booked directly on the MICHELIN Guide website and app.

History and methodology
The upcoming Atlanta restaurant selection will follow Michelin’s historical methodology, based on five universal criteria, to ensure each destination’s selection equity: 1) quality products; 2) the harmony of flavors; 3) the mastery of cooking techniques; 4) the voice and personality of the chef as reflected in the cuisine; 5) consistency between each visit and throughout the menu (each restaurant is inspected several times a year).

The MICHELIN Guide remains a reliable companion for any traveler seeking a great meal. The Guide was first published in France at the turn of the 20th century to encourage tire sales by giving practical advice to French motorists. Michelin’s inspectors still use the same criteria and manner of selection that were used by inspectors in the very beginning, now applied in destinations around the world.

Michelin published its first North American Guide in 2005 for New York. Guides have since been added in Washington, D.C.; Chicago; California; Miami/Orlando/Tampa, Florida; Colorado; Toronto; and Vancouver.

About MICHELIN North America, Inc.
MICHELIN, the leading mobility company, is working with tires, around tires and beyond tires to enable Motion for Life. Dedicated to enhancing its clients’ mobility and sustainability, MICHELIN designs and distributes the most suitable tires, services and solutions for its customers’ needs. MICHELIN provides digital services, maps and guides to help enrich travel and make them unique experiences. Bringing its expertise to new markets, the company is investing in high-technology materials, 3D printing and hydrogen, to serve a wide variety of industries — from aerospace to biotech. Headquartered in Greenville, South Carolina, MICHELIN North America has approximately 23,000 employees and operates 34 production facilities in the United States and Canada. (michelinman.com)

About Atlanta Convention & Visitors Bureau

Established in 1913, Atlanta Convention & Visitors Bureau (ACVB) is the official destination marketing organization for the city and serves to favorably impact Atlanta’s economy through conventions and tourism. Visit discoveratlanta.com and @discoveratlanta on social media for more information.

For more information, contact:

Andrew Festa

MICHELIN North America – External Communications

andrew.festa@michelin.com

Heather Kirksey

Atlanta Convention & Visitors Bureau – Director of Public Relations

hkirksey@discoveratlanta.com

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